ListenLog Overview at VRM West Coast Workshop

18 May

Keith Hopper talks about ListenLog at the 2009 VRM West Coast Workshop in May, 2009.

Link to the video here.

tags: vrm, vrm2009

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Author Christopher Carfi

One Response to “ListenLog Overview at VRM West Coast Workshop”

Keith Hopper May 19, 2009 at 9:15 am #

The audio is a bit tough to hear – alternatively, you can check out these presentation slides and some accompanying audio here: http://keithhopper.com/blog/six-key-traits-of-vrm-listenlog

The Social Customer Manifesto

I want to have a say.

I don’t want to do business with idiots.

I want to know when something is wrong, and what you’re going to do to fix it.

I want to help shape things that I’ll find useful.

I want to connect with others who are working on similar problems.

I don’t want to be called by another salesperson. Ever. (Unless they have something useful. Then I want it yesterday.)

I want to buy things on my schedule, not yours. I don’t care if it’s the end of your quarter.

I want to know your selling process.

I want to tell you when you’re screwing up. Conversely, I’m happy to tell you the things that you are doing well. I may even tell you what your competitors are doing.

I want to do business with companies that act in a transparent and ethical manner.

I want to know what’s next. We’re in partnership…where should we go?

ListenLog Overview at VRM West Coast Workshop

One Response to “ListenLog Overview at VRM West Coast Workshop”

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