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Forrester Research on MSN Spaces
Charlene Li has her perceptions of MSN Spaces up here. Buried in the last paragraph is a gem:
"The next wave of bloggers is going to look very different from today’s blogger – their motivation will be on sharing experiences rather than having a place for their ideas and opinions. The integration puts the blog in context of other communications, such as email and IM. If you’re about to email me, you’ll see my latest post/photo – instant context setting..."
IOW, from the social customer perspective -- it's another place and another way to build the relationship between the individuals within and without organzations.
Right on, Charlene.
December 2, 2004 | Permalink
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» MSN spaces and the future of blogs from photolog
An interesting quote and commentary about the new MSN blog service called MSN Spaces declares them to be the start of a new form of "social customer" tool. "The next wave of bloggers is going to look very different from... [Read More]
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» MSN spaces and the future of blogs from Allan Friedman
An interesting quote and commentary about the new MSN blog service called MSN Spaces declares them to be the start of a new form of "social customer" tool. "The next wave of bloggers is going to look very different from... [Read More]
Tracked on Dec 2, 2004 11:48:38 AM
Comments
I think this is completely wrong - if anything, the last six months in the b'sphere have demonstrated that ideas and opinions are much more valuable to readers than experiences.
In fact, experiences are cheap - every blogger posts them. But not many experience-bloggers have readers (the exceptions are those that offer unique experiences, like Belle de Jour). Those blogs that offer ideas/opinions are the ones that grab more readers (on average).
Another reason why MS blogs will bomb? Yup.
Posted by: umair | Dec 3, 2004 4:37:57 AM
In response to umair, it may be true that good ideas/opinions rise to the top, but in the universe of my friends and families, the people with whom I have intense *offline* experiences, the personal blog serves as an online extension. The goal isn't to build the biggest audience, just to communicate with the audience that I care about the most.
And Christopher, thanks for reading to the end of my post!
Posted by: Charlene Li | Dec 3, 2004 10:05:08 AM
